Paid Search Specialist

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SEO/SEM Makati, Philippines

JOB SUMMARY

We are looking for a paid search specialist with experience in Google, Bing, and Apple Search platforms to execute flawlessly on our channel. Your goal is to acquire new users and drive growth by implementing the strategies set by the paid search manager.

RESPONSIBILITIES

  • Help manage and launch new campaigns on our various paid search platforms.
  • Perform daily optimization of campaigns, budget allocation, bid management, and ad creative updates.
  • Execute structured A/B tests within the channel.
  • Assist in gathering and sharing of data and insights on campaign performance and competitive insights.
  • Provide recommendations to the paid search team on how to improve performance of the campaigns or the channel.
  • Regularly collaborate and interact with our paid search manager in US.

QUALIFICATIONS

  • 1-3 years’ experience in executing digital campaigns with any platform, preferably in a tech startup
  • Ability to build and manage a team
  • Understanding of digital marketing KPIs and metrics
  • Ability to identify problems and recommend solutions
  • Advanced Microsoft Excel knowledge
  • Ability to multi-task and prioritize work effectively under minimum supervision and in a fast-paced environment.
  • Knowledge and passion for sports preferred